In the past we used to 100% money back gurantee virtually all of our clients. You got the results or you got your money back in full.
Out of dozens of clients in every vertical you can imagine, I’ve only ever had to refund two customers.
One because he was just plain very rude and I didn’t want to work with the guy… the other- professional, wonderful human being, but really disappointing stuff… It was a dental practice in Austin, Texas if I remember correctly… But no hard feelings in the slightest. We just could not get the campaign to work out for him… He was a real champion in my opinion but he was using some kind of odd hosting platform in a foreign country I’ve never seen in my life and haven’t seen since… it’s truly still a mystery to me and I had two other big time industry experts look into this too. Just didn’t know.
In any case, our agency has actuallly evolved as you might imagine.
We truly overdeliver so much as a professional service provider for your business that we simply can no longer in good business practice offer this anymore. But we do have a gurantee.
We can’t offer it any more because we have added on so much to our delivery. There are man hours that go into working on your website, creating landing pages, deploying technical code, fixing issues in the sales process, and a million little things that do tend to pop up as we truly work with you to ensure your campaigns highest chance of success.
Because SEO is an investment, we will work very hard for you through and through. But if you don’t feel like we are heading in the right direction, in spite of the tangiable assets we will deliver, and real services you will see us providing you in full transparancy, well documented detail. We will give your third month back in full.
Why the third month? Because by month three it is incredibly transparent that we are following SEO best practices and really biting the bullet to make your investment workout. If we still have not earned your trust by then, it’s fair to comprimise.
Our policy might change in the future, getting back to 100% money back gurantees, but as of now it just doesn’t make practical business sense for the direction we are moving in.
*With all of this said, I still do have a soft side… so I might consider more factors should it ever come to this point. But no promises. Like I mentioned truly only had a problem one time and it still bothers me personally several years later.*